7Search - A Gem in the Rough
I’ve read a lot of negative things about 7Search but most of those things are misunderstandings. If the primary objective of a PPC network is to deliver quality traffic at a fair market value then 7Search.com has its bases covered.
The complaints I hear about 7search.com usually fall into one of two categories; the interface is confusing or the volume of traffic is low. Both of these comments are more telling of the person making the comment than of the PPC search engine itself. For example, a complaint about the interface being confusing simply shows a lack of determination on the part of the so-called marketing professional. 7Search.com is relatively easy to figure out. There is definitely a learning curve that someone coming from Overture or Google will encounter but in the end it’s not that bad. In addition, 7Search probably has the most helpful customer service in the industry, so ask a question if you are confused. The other popular complaint about “low traffic” is another poor assessment. With close to a billion searches per month this minor league PPC cannot be written off so easily.
Maybe I’m biased in my opinion because I actually worked for 7search for 2 years. But in my time there I found it to be of the highest quality from both a traffic and customer service point of view. To this day I put my sincere recommendation behind them as a viable alternative or addition to any of the major players.
If you’re tired of paying for the big names and high prices then give 7Search a test run. If you’re confused by the interface then let them know. With their help and a little effort you can be saving hundreds of dollars per month. It just makes sense.
